At IdeaBase, we bridge the gap between classroom and career by bringing together top-performing Kent State students to tackle real-world client problems. Our team represents a variety of backgrounds, including Visual Communication Design, Public Relations, Advertising, Computer Information Systems, Digital Sciences, and Marketing and Communication Studies students.
DELIVERING MEANINGFUL DESIGN SOLUTIONS
Thanks to the diverse talent of our student employees, we offer a comprehensive service offering that includes advertising, branding, copywriting, identity design, marketing research, Web design, usability studies, environmental design services and much more. As part of a thriving university community, we also have access to additional resources to enhance our suite of services.
IN THE HEART OF DOWNTOWN KENT
Our office space—conveniently located in Downtown Kent—features an open layout with a conference room, creative workspace, educational area and UX Testing Lab; it’s a great space for collaboration for students and clients alike!
A LEGACY OF STUDENT-LED DESIGN SOLUTIONS
Formerly the Tannery, IdeaBase opened in 2009 as the brainchild of Jim Gaudino, the founding dean of the College of Communication and Information (CCI). Gaudino worked with the directors from each of the CCI schools to develop a vision for a student-staffed organization where students could receive hands-on experience.
In 2014, to better reflect its core mission of providing unique educational experiences while delivering quality design solutions, the Tannery transformed into IdeaBase. Within the same year, IdeaBase expanded its service offering with the addition of Glyphix, a classroom studio experience from the School of Visual Communication Design. IdeaBase continues to operate as part of the CCI, always evolving to bring new services and experiences to the university community and beyond.